Nowadays, there is an infinite amount of ways to do social media. Posting a picture, click like, writing a blog, posting a comment, sharing some stories, blah blah blah, you name it; and not to mention all the websites and apps out there.
I've learned over time, the opening sentence or tone is important.
For example, some authors are blunt by writing things like it is outrageous followed by examples of why it is outrageous. Some authors start with a metaphor by comparing to something else and draws you back to the subject. Some authors ask a question and tried to answer it. Some authors are straightforward, they write in a very logical way - subject verb subject, you don't see any adjectives or personal opinion in it.
The opening sets the stage, you can save yourself a lot of work later on by hitting the spot in the beginning; it is important. I've seen very lengthy comments and I've also seen very short blogs.
What is more important is that did your audience get it?
The general rule of thumb is quality instead of quantity. But how do you measure that quality, quality of what? Quality as attrativeness, or writing style, or clarity? I vote for clarity, doesn't matter what you write, how much or how little you write, the point has to get across and no subtleties. For whatever you share or write, there is a motive or reason behind it, it may be subtle, you may not realize it but there is always a cause. You don't have to explicitly state your cause but a good story with clear clarity will not make your audience guess. Sometimes quantity can help you get across that point you are trying to make.
As a reader, you may raise your eyebrow because you came across a shocking comment at first. Or you may question yourself because you saw a question. Or you just ease into the story because the author just tries to reel you in slowly. Anyhow, the point is doesn't matter how the story is written, and which cycle your author took you through, in the end, do you get it? Are you saying gotcha or huh?
Know what you are writing and choose what you are reading.
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